Technique

Hard side key

25 frames in the library match Hard side key, across 23 films from 20 brands. Every one was measured off the film itself rather than read off a description of it, so this is how the shot gets used in practice rather than how a style guide says it ought to be.

There are no renders on this page and no gear lists. Each still below is a real second of a film you can go and watch, and every number counts actual frames rather than estimating from a sample.

Frames
25
Films
23
Brands
20
Median cut
2.2s

Who shoots this most

Ranked by how many frames each brand puts into this cut of the library.

Apple Every product carbon neutral by 2030 | Apple at 0:46
AppleEvery product carbon neutral by 2030 | Apple
0:46
Pika Labs Introducing Pika 1.0, An Idea-to-Video Platform at 0:20
Pika LabsIntroducing Pika 1.0, An Idea-to-Video Platform
0:20
Superhuman Meet Superhuman: the new AI platform that combines powerful tools lik... at 0:13
SuperhumanMeet Superhuman: the new AI platform that combines powerful tools lik...
0:13
Anthropic Keep thinking with Claude at 1:10medium presenter
AnthropicKeep thinking with Claude
1:10
Runway Seedance 2.0 is now available in 1080p on Runway. More pixels, more d... at 0:28medium presenter
RunwaySeedance 2.0 is now available in 1080p on Runway. More pixels, more d...
0:28
Lacoste Pierre Niney & Pierre Gasly for Lacoste & Alpine. at 0:13close presenter
LacostePierre Niney & Pierre Gasly for Lacoste & Alpine.
0:13
heyclicky i went to demo day at 0:07close presenter
heyclickyi went to demo day
0:07
Coca-Cola Coca-Cola® Masterpiece at 0:40wide presenter
Coca-ColaCoca-Cola® Masterpiece
0:40
Adobe Made to Create: Celebrating the Boldness of Creative Professionals | Adobe at 0:47
AdobeMade to Create: Celebrating the Boldness of Creative Professionals | Adobe
0:47
Google Workspace Supercharge your workflow: Summarize, rephrase, and rewrite documents with Gemini in Google Docs at 1:19close presenter
Google WorkspaceSupercharge your workflow: Summarize, rephrase, and rewrite documents with Gemini in Google Docs
1:19
Peloton Go The Distance | Peloton Tread+ Commercial at 0:06
PelotonGo The Distance | Peloton Tread+ Commercial
0:06
Runway We showed 1,000 people a series of videos. Some real and some generat... at 0:28close presenter
RunwayWe showed 1,000 people a series of videos. Some real and some generat...
0:28
D-ID AI Video Platform V4 Expressive Avatars are LIVE in D-ID studio! at 0:47close presenter
D-ID AI Video PlatformV4 Expressive Avatars are LIVE in D-ID studio!
0:47
Peloton An Inside Look at the Peloton Bike+ at 0:18close presenter
PelotonAn Inside Look at the Peloton Bike+
0:18
Open Residency Scared Money Is Exactly Why You're Not Growing (ft. Michael Brandt) at 0:09
Open ResidencyScared Money Is Exactly Why You're Not Growing (ft. Michael Brandt)
0:09
Leisure Visuals Ltd. Ray Ban Commercial at 0:22close presenter
Leisure Visuals Ltd.Ray Ban Commercial
0:22
Nike LeBron James & Tom Kim: Block Out the Noise | Powerbeats Pro 2 | Beats x Nike at 0:01medium presenter
NikeLeBron James & Tom Kim: Block Out the Noise | Powerbeats Pro 2 | Beats x Nike
0:01
Nike LeBron James & Tom Kim: Block Out the Noise | Powerbeats Pro 2 | Beats x Nike at 1:44medium presenter
NikeLeBron James & Tom Kim: Block Out the Noise | Powerbeats Pro 2 | Beats x Nike
1:44
GUCCI Generation Gucci at 0:28wide presenter
GUCCIGeneration Gucci
0:28
Anthropic Watch the robodogs in action in our first Project Fetch experiment: at 1:08close presenter
AnthropicWatch the robodogs in action in our first Project Fetch experiment:
1:08
Luma Your mind is a portal to millions of worlds. Ray3 Modify brings them ... at 0:55close presenter
LumaYour mind is a portal to millions of worlds. Ray3 Modify brings them ...
0:55
OpenAI It's time to fly | Codex at 0:43close presenter
OpenAIIt's time to fly | Codex
0:43
Farza hi here's my latest update.  in scrappy, old-2012 youtube style -- en... at 1:18close presenter
Farzahi here's my latest update. in scrappy, old-2012 youtube style -- en...
1:18
Linear IN SOFTWARE YOU ARE BUILDING SANDCASTLES (2025)  A short film about l... at 3:56medium presenter
LinearIN SOFTWARE YOU ARE BUILDING SANDCASTLES (2025) A short film about l...
3:56
Linear IN SOFTWARE YOU ARE BUILDING SANDCASTLES (2025)  A short film about l... at 4:36medium presenter
LinearIN SOFTWARE YOU ARE BUILDING SANDCASTLES (2025) A short film about l...
4:36
That is all 25 of them.

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