Technique

Negative space for type

31 frames in the library match Negative space for type, across 19 films from 17 brands. Every one was measured off the film itself rather than read off a description of it, so this is how the shot gets used in practice rather than how a style guide says it ought to be.

There are no renders on this page and no gear lists. Each still below is a real second of a film you can go and watch, and every number counts actual frames rather than estimating from a sample.

Frames
31
Films
19
Brands
17
Median cut
3.3s

Who shoots this most

Ranked by how many frames each brand puts into this cut of the library.

Sam Blond Today, we're launching Monaco into General Availability.  We onboarde... at 0:22
Sam BlondToday, we're launching Monaco into General Availability. We onboarde...
0:22
Gawx Art THE CREATIVE PROCESS, a film by Gawx at 1:31
Gawx ArtTHE CREATIVE PROCESS, a film by Gawx
1:31
Gawx Art THE CREATIVE PROCESS, a film by Gawx at 1:32
Gawx ArtTHE CREATIVE PROCESS, a film by Gawx
1:32
Gawx Art THE CREATIVE PROCESS, a film by Gawx at 1:34
Gawx ArtTHE CREATIVE PROCESS, a film by Gawx
1:34
Nothing Phone (3a) Series: Power in Perspective at 0:37
NothingPhone (3a) Series: Power in Perspective
0:37
Nothing Phone (3a) Series: Power in Perspective at 0:40
NothingPhone (3a) Series: Power in Perspective
0:40
mansin Today we are launching 100 early pre-orders for Mr. Tensors @eyecandy... at 1:07
mansinToday we are launching 100 early pre-orders for Mr. Tensors @eyecandy...
1:07
Equinox Want It All | EQUINOX at 0:06close presenter
EquinoxWant It All | EQUINOX
0:06
Figure Meet Figure 02 - the world's most advanced AI hardware at 0:55
FigureMeet Figure 02 - the world's most advanced AI hardware
0:55
Figma Your craft is not your curse.  Schema by Figma*, a consistent and on-... at 1:07medium presenter
FigmaYour craft is not your curse. Schema by Figma*, a consistent and on-...
1:07
Figma Your craft is not your curse.  Schema by Figma*, a consistent and on-... at 1:10medium presenter
FigmaYour craft is not your curse. Schema by Figma*, a consistent and on-...
1:10
Runway Generate with any model on Runway, then take it to delivery spec with... at 0:01medium presenter
RunwayGenerate with any model on Runway, then take it to delivery spec with...
0:01
Nike Football It was never going to be just one. at 0:31
Nike FootballIt was never going to be just one.
0:31
Nike Football It was never going to be just one. at 0:34
Nike FootballIt was never going to be just one.
0:34
OFFEO Halloween Video Template at 0:00
OFFEOHalloween Video Template
0:00
IVERSON Greylock has spent more than six decades backing founders before the ... at 0:00
IVERSONGreylock has spent more than six decades backing founders before the ...
0:00
Runway Congratulations to the twenty winners of the inaugural Big Pitch Cont... at 0:12
RunwayCongratulations to the twenty winners of the inaugural Big Pitch Cont...
0:12
Notion One word for Notion right now?  “Re-founding.” - @ivanhzhao   w/ @rauchg at 0:37medium presenter
NotionOne word for Notion right now? “Re-founding.” - @ivanhzhao w/ @rauchg
0:37
Starter Story How I Work: $22K/Month Solopreneur at 0:58
Starter StoryHow I Work: $22K/Month Solopreneur
0:58
Starter Story How I Work: $22K/Month Solopreneur at 1:01
Starter StoryHow I Work: $22K/Month Solopreneur
1:01
Descript Descript. It's What's for Dinner 🍽️ at 1:10close presenter
DescriptDescript. It's What's for Dinner 🍽️
1:10
Descript Descript. It's What's for Dinner 🍽️ at 1:30close presenter
DescriptDescript. It's What's for Dinner 🍽️
1:30
Lovable He Built an AI Shopping App to 15,000 Users in 2 Months at 1:34medium presenter
LovableHe Built an AI Shopping App to 15,000 Users in 2 Months
1:34
Rippling Rippling x Cookunity at 1:33close presenter
RipplingRippling x Cookunity
1:33
Notion The Japan Story. at 0:07close presenter
NotionThe Japan Story.
0:07
Claude What happens when you talk to AI? at 3:36close presenter
ClaudeWhat happens when you talk to AI?
3:36
Claude What happens when you talk to AI? at 3:40medium presenter
ClaudeWhat happens when you talk to AI?
3:40
Claude What happens when you talk to AI? at 3:48medium presenter
ClaudeWhat happens when you talk to AI?
3:48
Claude What happens when you talk to AI? at 3:58medium presenter
ClaudeWhat happens when you talk to AI?
3:58
Claude What happens when you talk to AI? at 4:10medium presenter
ClaudeWhat happens when you talk to AI?
4:10
Claude What happens when you talk to AI? at 4:21medium presenter
ClaudeWhat happens when you talk to AI?
4:21
That is all 31 of them.

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